The first step of any creator hoping for lasting success—whether for ten years or ten centuries—is to accept that hope has nothing to do with it.

To be great, one must make great work, and making great work is incredibly hard. It must be our primary focus.

We must set out, from the beginning, with complete and total commitment to the idea that our best chance of success starts during the creative process.

Do go make and share. Do what you can’t.